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FOR IMMEDIATE RELEASE
Date:   November 13, 2007
Contact:   Catherine Morsell, ITMA Director
    336-885-6842
SHOWTIME BROADENS ITS APPEAL - Home furnishings fabrics and trim market attracts diverse buyers - 11/13/2007
 

HIGH POINT, N.C. — Buyers at Showtime, the largest textile market in the Western Hemisphere, historically consisted of representatives from home furnishing manufacturers. In recent years, however, the attendance rolls reflect a growing interest in home décor fabrics from untraditional markets.

There’s at least one Hollywood studio, for example, that sends a costume designer. There are shoppers for children’s apparel manufacturers, as well as manufacturing reps for distinctive handbags and accessories and high-end women’s clothing lines.

“The strongest base of customers for our members is still home furnishings manufacturers, but it’s exciting to see an expanding appreciation for the quality and innovative designs that are available in the traditional home textile market,” said Catherine Morsell, director of the International Textile Market Association, a non-profit trade association that sponsors Showtime twice a year for its members.

With custom RV and luxury yacht sales accelerating in America, it’s not surprising that designers for those manufacturers are also browsing the floors at Showtime, she says.

Showtime, now in its 17th year, starts Sunday, Dec. 2, and runs through Wednesday, Dec. 5, in High Point. The event typically attracts nearly 800 buying companies who come to see the latest offerings presented by the 220-plus ITMA member companies.

To receive a directory of vendors participating in the upcoming Showtime, call 336-885-6842 or send email to info@itmashowtime.com. For more information on Showtime, visit www.itma-showtime.com.

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Winter Showtime 2007 Schedule of Events

Sunday, Dec. 2  
12 p.m. - 6 p.m. Fabric Showings
12 p.m. – 7 p.m. Studio Open, Suites at Market Square
6 p.m. – 8 p.m. Showtime Soiree, Sammy G’s, Market Square
   
Monday, Dec. 3  
8 a.m. - 6 p.m. Fabric Showings
9 a.m. – 7 p.m. Studio Open, Suites at Market Square
5:30 p.m. – 7 p.m. Buyer Mixer, Sammy G’s Steakhouse, Market Square
   
Tuesday, Dec. 4  
8 a.m. - 6 p.m. Fabric Showings
9 a.m. – 7 p.m. Studio Open, Suites at Market Square
10 a.m. & 2 p.m. Design Options Presents: The Eco-Logical Approach to Color and Trend for Spring/Summer 2009 (registration required)
5 p.m. - 7 p.m. Showtime Social, Suites at Market Square, Level One
   
Wednesday, Dec. 5  
8 a.m. - 5 p.m. Fabric Showings
9 a.m. – 5 p.m. Studio Open, Suites at Market Square
9 a.m. Terry Allen presents: Designers and Special Order Upholstery: How to Avoid Rude Surprises (registration required)

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